NOTABLE PROJECTS
experiential
lollapalooza X AMERICAN APPAREL
Brand Creative Manager
Project
#CraftTheCulture - 2024
Client
American Apparel
Details
I worked on a team collaborating with American Apparel to launch a live activation at Lollapalooza that invited attendees to customize their own tees in real time. We came up with 8 different designs that celebrated Chicago culture and produced them as heat transfers and patches.
AMERICAN APPAREL X CULTURE STUDIO
Brand Creative Manager
Project
Printwear Tour - 2023
Client
American Apparel
Details
I was responsible for overseeing the creative direction and event planning for this collaboration with American Apparel. We set up a pop-up activation event with live screen printing, local vendors, and a DJ that brought the local community of creatives together.
stahl’s x lane seven apparel
Brand Creative Manager
Project
Impressions Expo
Client
Stahl’s
Details
Stahl’s wanted to create a record-themed activation to promote heat printing and tasked us with coming up with custom designs to be printed live at the expo. I directed a team of designers and delivered the designs on time and within budget.